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Behavior Profile for Agents and Brokers

Resource Material: ID# 1000483
About This Course:
Most of us have our own "style" of sales, and we tend to conduct our presentation the same way with all of our clients and customers. But there are two distinct types of personalities and four different behavior patterns. Each makes their decision based on different criteria, and looks for different things. The two basic personality's types are emotional decision makers, and logical decision makers. Emotional decision makers ask themselves questions such as: Do I like this person? Do they like me? Small talk and chit chat are good for this person. It also shows that you are interested in them, and the things that they care about.

Logical decision makers on the other hand, look at the money and the facts. They do not need small talk in the interview, in fact, small talk and chit chat in the interview would irate them. They are also easily irritated when agents spend too much time talking about personal things when they are conducting business. Logical decision makers would consider someone else if they can save money. Logical decision makers prefer to gather the facts and then look at them in a distraction free environment.

I have studied behavior styles for over 20 years, and can't imagine selling real estate without understanding your client's specific needs and how to relate to them. If you need to understand how to better relate to your clients, customers, agents or recruits and to improve your interaction with others, then our on-line 52 page personality profile is the perfect took for you.

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